“Ben project managed our visual identity implementation at RBS Global Banking & Markets, from memory there were 16 major components. He got the job done, extremely well.”
About
Focused on driving international growth for a $7 billion brand by understanding client…
Experience
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Education
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Publications
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Navigating the journey ahead
PM magazine - Professional Marketing Forum
See publicationTo better understand your clients, you need to walk in their shoes. This article maps out the five steps in successful client journey mapping.
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Client experience virtual workshop: PM Forum summer season
PM Forum
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Client experience for the real world
PM Forum Annual Conference
See publicationLed conference sessions exploring how marketing and business development leaders can enhance their firms' customer experience
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How to close the loop on client feedback
PM magazine - Professional Marketing Forum
See publicationFeedback is a source of insight which enables a firm to differentiate its brand in ways that matter to clients. Marketing and BD teams have an essential role to play.
Originally published in PM Magazine
http://pmforum.co.uk/pm-magazine/pm-magazine.aspx -
Experience the difference
PM magazine - Professional Marketing Forum
See publicationConnecting the client and employee experiences drives differentiation in professional services
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French
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Organizations
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The Chartered Institute of Marketing
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Cranfield Key Account Management and Strategic Sales Forum
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Customer Experience Professionals Association
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ITSMA
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Recommendations received
4 people have recommended Ben
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